Our initial research made it clear where the growth opportunities lay for this business. So when we first approached Killik & Co, it was with a note of caution; attract new customers, but with a significant existing investment portfolio, retaining customers was crucial.
Our strategy retains the heritage and combines global insight and speed of thought to provide a younger high net worth audience with a clearer understanding of the value behind Killik & Co.
‘Unmistakably Killik & Co’ encapsulated the heritage, accessibility and agility of the brand, with the new corporate identity demonstrating how it delivers expertise above and beyond its competitors.